CRM: An Inside Look from New England Office Supply

When you choose Microsoft Dynamics CRM, you’re increasing productivity, saving on expenses, and adding value to the business. New England Office Supply (NEOS), a quality office products and furniture company in the US, gives us a first-hand account integrating their ERP system with a new CRM solution. Their previous CRM solution was not ideal; they found that its costs were much higher than the benefits they were receiving. They decided to investigate a Dynamics CRM solution seeing as their Dynamics ERP was beneficial. With WatServ as their hosting partner, and Arcos as the CRM Business Partner, “together we implemented a solution that resulted in a successful go-live from the initial project approval in less than 3 weeks”, says Derek Gooderham, Director of Business Development at Arcos.

NEOS loved the results. Shawn Ahearn, Director of Operations and Information Technology, outlined a few key benefits that came out of this new CRM solution.

Microsoft Dynamics CRM works like familiar Microsoft products we already use, reducing the time required to learn how to use it and helping our people to be more productive. For example, Microsoft Dynamics CRM works inside Microsoft Outlook, so that sales, marketing, and customer service tasks can be completed as easily as processing email or adding an appointment to the calendar.

Microsoft Office is used almost everywhere. Many users are familiar with products such as Outlook and Excel. CRM is compatible with these Office tools, allowing it to be familiar for the user. Another great thing about Microsoft’s CRM solution is that it requires minimal training because of its similarity to other Microsoft products. Training, when needed, can be costly, and with CRM, NEOS saves a great deal.

We made a strategic decision to move IT to the cloud, minimizing the need for internal IT resources, reducing our IT burden, and accelerating our time to value. With our cloud-based CRM solution hosted at WatServ, and implemented and integrated by Arcos, our IT footprint is reduced so our resources can spend less time on maintaining infrastructure and more time working on projects to fuel our future growth.

With the decision to move to WatServ’s Cloud, NEOS has not only maximized savings in its IT department, but utilized this excess time and money into other resources. Choosing cloud has provided NEOS with great savings, especially compared to the on-premise choice. It keeps data intact while not having to spend on infrastructure.

NEOS has saved a great deal all while adding value to the business. With the help of WatServ and Arcos, NEOS successfully integrated their Dynamics ERP system with their new CRM solution. WatServ can provide great cloud computing solution.

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